[Morningconsult] FCC’s Final Internet Privacy Rules Will Likely Align With FTC

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FCC’s Final Internet Privacy Rules Will Likely Align With FTC

In a shift from an earlier proposal, the Federal Communications Commission’s final rules to regulate the privacy practices of internet service providers are expected to be in line with the Federal Trade Commission’s approach, according to telecom and agency sources. […]

The FTC filed comments with the FCC this summer saying the agency supports the FCC’s general focus on privacy, but its officials also offered a bevy of suggestions. Significantly, they suggested allowing ISPs to use consumer data that isn’t sensitive on an opt-out basis. That would mean that customers can explicitly say they don’t want the company to use their information, but the firm wouldn’t need to ask permission before using it. This is similar to the FTC’s way of regulating privacy among web entities in their jurisdiction such as Amazon.com or Facebook. […]

Criticism of the FCC’s proposed rules has centered on how the agency’s new rules would require companies to receive explicit consent to use all consumer data. […]

https://morningconsult.com/2016/10/03/fccs-final-internet-privacy-rules-will-likely-align-ftc/